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Customer behavior : A managerial perspective

By: Sheth, Jagdish N.
Contributor(s): Mittal, Banwari.
Publisher: Australia Thomson Southwestern 2003Edition: 2nd.Description: xix,492 p.ISBN: 9812435042; 9789812435040.Subject(s): CONSUMER BEHAVIOUR | MARKETING RESEARCH | MARKETING MANAGEMENTDDC classification: 658.8342
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658.8342 SHE- C Customer behavior : 658.8342 SHE- C Customer behavior : 658.8342 SHE- C Customer behavior : 658.8342 SHE- C Customer behavior : 658.8342 SHE- C Customer behavior : 658.8342 SHE- C Customer behavior : 658.8342 SHE- C Customer behavior :

Mittal, Banwari

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