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Competing on value: bridging the gap

Publisher: London FT Prentice Hall 1998Description: xviiii, 236p.ISBN: 0273631055.Subject(s): CONSUMER PREFERENCES | MARKETING RESEARCH | MARKETING MANAGEMENTDDC classification: 658.8343

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Item type	Current location	Call number	Status	Notes	Date due
Reference	Amity Central Library Amity Central Library, Noida Reference	658.8343 MAK-C (Browse shelf)	Not For Loan	AIBS 1860

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Previous	658.8343 EDW- C Creating passion brands	658.8343 FRA -C	658.8343 GIB-D	658.8343 MAK-C CONSUMER PREFERENCES \| MARKETING RESEARCH \| MARKETING MANAGEMENT	658.8343 PAN- B Beyond Consumer Marketing:	658.8343 ROB- C	658.8343 ROW- S Selling Effectively	Next

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