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Strategic Brand Management: Bulding, Measuring and Managing Brand Equity

By: Keller, K.L.

Publisher: New Delhi PHI 2003Edition: 2nd.Description: 788.ISBN: 9788120323094.Subject(s): Brand name products -- ManagementDDC classification: 658.827

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Item type	Current location	Call number	Status	Notes
Books	Amity Central Library Amity Central Library, Noida	658.827 KEL- S (Browse shelf)	Available	AITTM- 657
Books	Amity Central Library Amity Central Library, Noida	658.827 KEL- S (Browse shelf)	Available	AITTM- 658
Books	Amity Central Library Amity Central Library, Noida	658.827 KEL- S (Browse shelf)	Available	AITTM- 659

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