Advertising and integrated brand promotion
By: O'guinn, Thomas C.
Contributor(s): Allen, Chris T | Semenik, Richard J.
Publisher: New Delhi Thomson 2007Edition: 4th.Description: xlviii, 781p.ISBN: 8131501582; 9788131501580.Subject(s): ADVERTISING MANAGEMENT | BRAND PROMOTION | MARKETING MANAGEMENTDDC classification: 659.1This record has many physical items (58). Click here to view them all.
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659.1 OGU- A Advertising and integrated brand promotion | 659.1 OGU- A Advertising and integrated brand promotion | 659.1 OGU- A Advertising and integrated brand promotion | 659.1 OGU- A Advertising and integrated brand promotion | 659.1 OGU- A Advertising and integrated brand promotion | 659.1 OGU-A Advertising and integrated brand promotion | 659.1 PAD- A |
Allen, Chris T | Semenik, Richard J.
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