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What's in a name: Advertising and the concept of brands

Publisher: New Delhi Prentice Hall of India 2003Edition: 2nd.Description: 308p.Subject(s): ADVERTISING MANAGEMENT | MARKETING COMMUNICATIONDDC classification: 659.1

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Item type	Current location	Call number	Status	Notes
Reference	Amity Central Library Amity Central Library, Noida Reference	659.1 JON- W (Browse shelf)	Not For Loan	au7145
Books	Amity Central Library Amity Central Library, Noida	659.1 JON- W (Browse shelf)	Available	au7146
Books	Amity Central Library Amity Central Library, Noida	659.1 JON- W (Browse shelf)	Available	au7147
Books	Amity Central Library Amity Central Library, Noida	659.1 JON- W (Browse shelf)	Available	au7148

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