Advertising campaign strategy
By: Parente, Donald.
Publisher: The Dryden Press 2000Edition: 2nd.Description: 371.DDC classification: 659.1No physical items for this record
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659.1 PAN- A Advertising and consumer behaviour | 659.1 PAN- A Advertising and consumer behaviour | 659.1 PAN- A Advertising and consumer behaviour | 659.1 PAR Advertising campaign strategy | 659.1 PAR- A Advertising | 659.1 PAR-A | 659.1 PAT- E Effectiveness of advertising |
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