Normal view MARC view ISBD view

Advertising management

By: Batra, Rajeev.

Contributor(s): Myers, John G | Aaker, David A.

Publisher: New Delhi Pearson Education 2009Description: 768p.ISBN: 8120312198.Subject(s): ADVERTISING PLANNING | INTEGRATING MARKETING COMMUNICATION | MARKET SEGMENTATIONDDC classification: 659.1

Tags from this library: No tags from this library for this title. Log in to add tags.

average rating: 0.0 (0 votes)

Holdings
Title notes
Comments ( 0 )

This record has many physical items (59). Click here to view them all.

Myers, John G. | Aaker, David A

There are no comments for this item.

Log in to your account to post a comment.

Implemented and maintained by AKC Data Systems