Role of Consumer Socialization Agents in Decision Making of Indian Youth: A Study of Indian Smartphone Market
By: Bansal, Ajay.
Contributor(s): Gupta, Rahul guide | Srivastava, Vinita guide.
Publisher: Noida, Uttar Pradesh Amity Business School 2021Description: xxxii, 225p.ISBN: A0130316077.Subject(s): CONSUMER BEHAVIOUR-- INDIA | CONSUMER BEHAVIOUR--SMART PHONE MARKETI-- INDIA | MARKETING RESEARCHDDC classification: 658.83420954| Item type | Current location | Call number | Status | Notes | Date due |
|---|---|---|---|---|---|
Books
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Amity Central Library
Amity Central Library, Noida |
658.83420954 BAN- R (Browse shelf) | Available | PHD 721 |
Gupta, Rahul guide | Srivastava, Vinita guide
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