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Information driven competitive advantage: A battleground between online intermediaries and traditional businesses

By: Ranjani C.
Contributor(s): Anita Kumar | Bansal, Sanjeev.
Publisher: Noida, Uttar Pradesh Amity University (Amity Business School) 2017Description: xiii; 238p.ISBN: A0130313005.Subject(s): MANAGEMENT | ONLINE MARKETING | SALES CHANNELSDDC classification: 658
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